According to recently released official figures, Red Dragon FM has yet again maintained its position as the most popular commercial station in its transmission area*, reaching 30% of all adults across South East Wales.
Firmly demonstrating that Red Dragon FM has more listeners than any other station. With 88,000 more listeners than Real Radio, the station now attracts an impressive 271,000 people each week. Continuing to dominate the airwaves, Jase and Mel on the Full Welsh Breakfast have an astonishing 52% more listeners than the Real radio breakfast show offering.
Red Dragon FM proves that its new music strategy of playing the best mix of the 80s, 90s and now has proved to be a real hit with the 35 44 female demographic, whose listening hours have increased by an incredible 22%.
Newly appointed Red Dragon FM Programmer Controller, Gavin Marshall was delighted with the results.
These latest figures prove that Red Dragon FM is dominating the commercial marketplace in South East Wales. We remain totally committed to our listeners by constantly keeping our finger on the pulse, providing the best music, local information and entertainment.
We have come out on top once again and its thanks to our listeners, both old and new.
Red Dragon FM official radio station of Cardiff Blues.